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Studio · Shipped products

Things I've built and shipped.

Laratta Labs is two things: an engineering practice for clients, and a studio that ships its own products. The studio is where the practice proves itself — each product here was conceived, designed, built, and shipped end to end, mostly solo, on the same AI-native tooling I bring to client work.

Product / 01 of 02

01

SquadUp

Live on the App Store

A social fitness platform — find local workouts, train with people near you, and let hosts get paid to run sessions.

A full product: a native iOS app, a GraphQL backend, Stripe payments and host payouts, and a public marketing site — designed and built end to end. The App Store screenshots below were generated with a scripted pipeline (XCUITest capture + automated device framing), the same kind of launch tooling I now reuse across products.

SquadUp — find and discover local workoutsSquadUp — connect and chat with your squad

Spec

Role
Sole designer & engineer
Surface
iOS app · GraphQL API · marketing site
Stack
Swift / SwiftUI · TypeScript · Cloudflare · Stripe
Pipeline
fastlane · XCUITest screenshot capture
Status
Live on the App Store

Product / 02 of 02

02

YardPaint

Shipping · iOS

A consumer AI app: take a photo of your yard, paint zones onto it, and get a photorealistic preview of it landscaped — plus the climate-appropriate plants to make it real.

The hard part isn’t the model call — it’s the product around it: a fast paint-generate-tweak loop, a two-step AI pipeline (plant selection, then image generation), and the cost controls, moderation, and rollback that let it run for real users. The pair below is one real generation: the same yard, same chairs, same fence — transformed.

A bare, patchy backyard before landscaping
Before
The same backyard transformed with a lush lawn and wildflower beds
After · AI-generated

Spec

Role
Sole designer & engineer
Surface
iOS app · Cloudflare Workers backend
AI
Two-step: Claude (plants) → gpt-image (render)
Stack
Swift 6 · SwiftData · Workers · D1 · R2
Status
Shipping — App Store submission

What it shows

A consumer AI product taken from idea to a real, monetizable app — the AI pipeline, the cost and safety controls, and the iOS craft to make the magic moment feel instant. Built on the same AI-native workflow I bring to client engagements.

03Why this matters

The point

Anyone can describe what they’d build. These are things I actually finished and put in front of real users — which is the whole bet of working with me.

See the capabilities behind them →

Next step

Want something like this built for you?